Apple Lisa Commercial from 1983 Featuring a Young Kevin Costner

Let’s turning back the tech clock and time warp to 1983.  It was the year Apple introduced the Lisa, their first graphics-based PC with a hefty price tag of $9,995.  And it was the year a young Kevin Costner was featured in a Lisa commercial.

Wow!  What a difference three decades make, for Apple and Kevin Costner.

Lisa Fun Facts

• Lisa was officially short for “Local Integrated Systems Architecture”, but was also named after Steve Jobs’ daughter.
• The expensive price tag of almost $10,000 was because each Lisa was handmade.  The robot-manufactured Macintosh introduced in 1984 was about a third the price of the Lisa.

It was also in 1983 that the “The Big Chill” came out where Costner played the corpse (and was never really seen).  Both Apple and Kevin Costner have come a long way since 1983.